2011
07.29

Chris Ganter, Elite Bicycles Pro team Triathlete

Longtime friend and Elite Bicycles team rider Chris Ganter is ready to gear up the second half of the season with his Snapple Pro-Team edition, Razor Carbon. After great amateur racing success which includes a USA Duathlon National Championship title. Chris has recently decided to cowboy up, and joined the professional triathlon ranks for 2011 and beyond.

Like all Razor Carbons, the geometry, build, and finish is as unique as its rider. Chris Ganter’s frame is cut-to-measure, and personalized for him. The frame proportionally supports his natural, functional strength (AKA his winning position), and for paint Chris had his pick of an infinite selection of styles, colors, and themes. For this new RC build Chris, with the help of Elite’s fabulous in-house paint department, designed a signature worthy Snapple Pro-Team edition themed design.  Now his custom triathlon racing bicycle looks extra sweet when paired up with his Snapple team kit.

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2011
07.12

Novena Showroom Features World’s Best Fit Protocol and 100% American-made Bikes & Components

Master fitter and President of Elite Bicycles, David Greenfield, has returned to Singapore to open Elite Custom Ptd. Ltd, Asia’s finest custom road and triathlon bicycle showroom. Elite Bicycles, an American performance custom bicycle brand; is proud to be represented by Elite Custom’s sophisticated new showroom in Novena, the Island’s sporting hub.

Elite Custom opens their Thomson Road showroom July 16th. The showroom features state of the art bicycles, components and accessories, a world-class fit studio for Greenfield’s world famous Biomechanical Bicycle Positioning (BBP) Fit Protocol and hospitality suite for industry guests, visiting pro-athletes, and top caliber coaches, with the likes of four time Olympian and gold medalist Sheila Taormina.

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2011
07.08


FIVE STAR BICYCLES CHANGES NAME TO ELITE CUSTOM

Road/Triathlon Distributor for SEAsia with Prompt Service, Full Stock, and Rich Margins

Five Star Bicycles Pte Ltd is pleased to announce its official name change to Elite Custom Pte Ltd. Elite Custom will serve Asia, the Middle East, and New Zealand with a full line of the finest brands in cycling today. Distribution products vary through out the different territory’s covered by EC

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